CISD Marketing Intern


Job title: CISD Marketing Intern

Company: Caterpillar

Job description: Career Area: Marketing / Sales / Product Support

Job Description:

For more than 90 years, Caterpillar Inc. has been building the world’s infrastructure, and in partnership with Cat dealers, is driving positive and sustainable changes on every continent. A Fortune 500 company, Caterpillar is the world’s leading manufacturer of construction and mining equipment, diesel and natural gas engines and industrial gas turbines and diesel-electric locomotives. The company also is a leading services provider through Caterpillar Financial Services, Caterpillar Remanufacturing Services, Caterpillar Logistics Services and Progress Rail Services.

Job Description Summary

Make a difference for hundreds of thousands of retail customers across the world.

As a CISD Marketing Intern, you will support the Retail Senior Market Professional and the Global Retail Data Consultant in driving usage of the rich and diverse data available through internal awareness campaign, 1-1 training, data documentation. You will champion the Retail Data Culture and recommend how to improve from data analysis to proactive insights and business intelligence.

About CISD Retail & Marketing: we serve more than half of Caterpillar CI customers globally. Retail Services is the fastest growing customer segment in the CI industries. We are building up a diverse global team to further accelerate that growth. Our purpose is to better serve retail customers: #servebeforewesell.

Data is central to our Go-To-Market: identify focus area by machine and aftermarket events, align customer lists with priority dealers, clean-up fleet information and acquire contact and consent to maximize the impact of prioritize service events. Because we focus on the retail customer segment, we leverage many different data sets and need to connect the dots to inform our go-to-market.

With us you will:

Have the opportunity to make the next step in your education more meaningful by providing practical on-the-job learning in an international business environment.

Transform academic learning into business solutions while working on real projects

Develop a personal network in the business world

Experience a team concept that combines the skills and expertise of people from varied professional disciplines and backgrounds

Be part of a challenging work environment where initiative and innovation is encouraged and rewarded

Work for a global leader

You will contribute with clear accountability and with the support of a global diverse team to:

Document the data available to-date aligning to the service revenue growth strategy

Train the CISD Retail and Marketing Global Team. We grew from 5 to 50 in 2021 with associates around the world

Develop an internal communication campaign to raise awareness for data available and how to turn data into growth

Define the business requirements to evolve from passive data reporting to proactive insight generation. Collaborate with the data analytics’ team to implement those changes

Required Profile:

Business or Engineering/Technical background (min. bachelor’s degree level required).

Strong communication & presentation skills

Proficient in Excel

Project management with a focus on results outcomes

Experience with data analysis

Fluent in English

Interpersonal skills and behaviors

  • Self-starter, able to work autonomously
  • Customer approach – empathy, focus, responsibility, drive, optimism
  • Common sense – boots in the dirt, let’s do the work mentality
  • Able to influence others
  • Team player with an ability to work with people from different backgrounds and cultures

Additional Information:
Please frequently check the email associated with your application, including the junk/spam folder, as this is the primary correspondence method. If you wish to know the status of your application – please use the candidate log-in on our career website as it will reflect any updates to your status.

At Caterpillar we embrace and promote diversity, we encourage our people to be themselves, this is a place where we succeed on merit.
Please do not hesitate to apply if you feel you have the relevant skills and experience for the role.

Relocation is not available for this position.

Caterpillar is an Equal Opportunity Employer (EEO).

NB. The panel cannot make assumptions when shortlisting therefore please demonstrate your qualifications and experience on your CV relevant to the criteria outlined.

Pending the number of applications, the criteria for the position may be enhanced to facilitate shortlisting.

A valid work permit is required for this position.

Caterpillar is an Equal Opportunity Employer (EEO).

Not ready to apply? Submit your information to our Talent Network .

Expected salary:

Location: Dubai – Geneva

Job date: Thu, 20 Jan 2022 04:33:23 GMT

Apply for the job now!

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